Pre-Run Fuel
Pre-Run Fuel
DURATION
1 Week
DURATION
1 Week
CLIENT
Odyssey Elixir
CLIENT
Odyssey Elixir
Product Launch
Product Launch
Visual Effects
Visual Effects
Brand Identity
Brand Identity
PROJECT OVERVIEW
PROJECT OVERVIEW
Odyssey Elixir is an emerging energy drink brand in South Florida, using all-natural ingredients in their drinks. With such a competitive energy drink market, not just in South Florida but in the United States in general, it is important to try to make the best first impression possible when emerging into the scene.
Odyssey Elixir is an emerging energy drink brand in South Florida, using all-natural ingredients in their drinks. With such a competitive energy drink market, not just in South Florida but in the United States in general, it is important to try to make the best first impression possible when emerging into the scene.
The Challenge
The Challenge
Despite offering some of the healthiest and most effective energy drinks on the market, it is imperative to have a set target audience early on, in order to make it clear who Odyssey is marketing to.
Despite offering some of the healthiest and most effective energy drinks on the market, it is imperative to have a set target audience early on, in order to make it clear who Odyssey is marketing to.
WHAT WE DID
WHAT WE DID
We developed a fast-paced, high energy video that helps the viewer visualize what to expect when consuming Odyssey beverages. The video follows the athlete as they continually use Odyssey to fuel their workout.
We developed a fast-paced, high energy video that helps the viewer visualize what to expect when consuming Odyssey beverages. The video follows the athlete as they continually use Odyssey to fuel their workout.
